Crisis Communication: What Do We Say When Things Go Wrong?

From large-scale wildfires to smaller incidents connected to complex social issues; crises take many forms and present unique communications challenges. Panelists will discuss how conservation organizations and fire practitioners can prepare for hard times and provide suggestions for how to proceed if and when they happen. 

Following a moderated panel discussion, there will be time for audience Q/A.
Questions? Laurel.kays@tnc.org 

Register: https://tnc.zoom.us/webinar/register/WN_6kKUNcsOSaSc3YGMKsh6ig  

Panelists: 

• Brigette Coleman-Williams is the director of marketing and communications for The Nature Conservancy in Arkansas and previously worked in communications for the American Red Cross. 

• Jenifer Bunty is a public affairs specialist for the National Forests in North Carolina Service Disaster Assistance Recovery Team. 

• Katie Sauerbrey is the fire program director for The Nature Conservancy in Oregon

• Parker Titus is the fire program manager for The Nature Conservancy in Colorado.